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Author/Text:Boone and Kurtz
- Contemporary Business
Contemporary Business, 12th Edition
Louis E. Boone | David L. Kurtz
TITLE:Contemporary Business (w/Bind-In Web Registration Card)
PUBLISHER:John Wiley & Sons, Incorporated
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Assignment 1 Develop and email a one page
resume to Dr. Luis Ortiz (PDF
Assignment 2-State a business you would start, why
do you think it would be sucessful, where would you start it, how would
you fund it and how will you lead the business and your employees.
Assignment 3-Tell me a few do's and don'ts about interviewing
(see PDF for hints)
Assignment 4- Develop business speech for class (enlighten
Assignment 5- In Class Presentation of your speech
last Class Meetings
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Course Outline and PowerPoint Presentations
- Part 1: Business in a Global Environment.
Chapter 1: The Changing Face of Business.
Chapter 2: Business Ethics and Social
Chapter 3: Economic Challenges Facing
Chapter 4: Competing in World Markets.
Part 2: Starting and Growing Your Business.
Chapter 5: Options for Organizing
Small and Large Businesses.
Chapter 6: Starting Your Own Business:
The Entrepreneurship Alternative.
Chapter 7: E-Business: Doing Business
Part 3: Management: Empowering People to Achieve Business
Objectives. Chapter 8: Management,
Leadership, and the Internal Organization.
Chapter 9: Human Resource Management,
Motivation, and Labor–Management Relations.
Chapter 10: Improving Performance through
Empowerment, Teamwork, and Communication.
Chapter 11: Production and Operations
Part 4: Marketing Management.
Chapter 12: Customer-Driven Marketing.
Chapter 13: Product and Distribution
Chapter 14: Promotion and Pricing Strategies.
Part 5: Managing Technology and Information.
Chapter 15: Using Technology
to Manage Information.
Chapter 16: Understanding Accounting
and Financial Statements.
Part 6: Managing Financial Resources.
Chapter 17: The Financial System.
Chapter 18: Financing Management.
Contemporary Business, 12th Edition includes Audio CD-ROM
Louis E. Boone - University of South Alabama David L. Kurtz - University
of Arkansas ISBN-10: 0324359292 ISBN-13: 9780324359299 784
Pages Casebound © 2007 Published Student Companion
Site Instructor Companion Site
Appendix A: Business Law.
Appendix B: Insurance and Risk Management.
Appendix C: Personal Financial Planning.
Appendix D: Developing a Business Plan.
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